So You Want to Take Your Modeling Efforts to the Next Level?
Marketing mix modeling is one of the most sophisticated and insightful marketing measurements available – but it does have limitations. Lenskold Group’s comprehensive approach to measuring and managing ROI enables marketers to get more strategic insights from marketing mix modeling. Check out our list of resources that are sure to take your modeling to the next level.
Stay informed on this and other marketing ROI topics by subscribing for free to Lenskold Group’s mROI Insights newsletter. You will also be informed of our upcoming events and gain access to our exclusive content.
Ready to get the most out of marketing mix modeling?
Let Lenskold Group show you how marketing mix modeling can be your central measurement source to demonstrate and deliver high-ROI advertising and marketing. For an overview of our approach, follow this link or contact us and we would be happy to discuss any of your questions on measurements and marketing ROI.