Gain a competitive edge with this 2-day workshop on creating high-impact dashboards with marketing metrics aligned to financial contribution. Hosted by Marcus Evans North America, day one will concentrate on defining metrics and measurements while day two will lead participants through graphic visualization to effectively communicate insights.
September 28 – 29, 2017 (Asbury Park, NJ)
This 2-day workshop sponsored by the American Marketing Association provides comprehensive learning of measurements, ROI analyses and processes to guide more profitable strategies and tactical marketing campaigns. Material ranges from basic to advanced to accommodate marketing managers, analysts and executives from medium and large companies.
October 24 – 25, 2017 (Chicago, IL)